For some business events,  there may be some limited financial support available, to support event organisers and planners who are planning to bring an event to Wales.

We welcome applications from various types of organisations, including but not limited to; event organisers, convention bureau / destination management organisations, universities, or associations.  

Proposals are accepted for support from £5,000 up to £25,000 per event/bid. We will consider support above this amount but is subject to available budget and must be backed by a strong business case.

Costs that are deemed eligible for consideration include:

  • Secondary Venue costs (including AV, technical / hybrid support costs but excluding any food and beverage costs unless the sense of place is being enhanced through the promotion of Welsh Food and Drink , bilingual menus and Welsh entertainment as part of the event offer etc
  • Event marketing where Wales is promoted
  • Pre-event marketing costs such as social for delegate registrations
  • Delegate transfer costs outside of standard transport fees and where suitable and required for event need and to add value to the delegate experience in Wales 
  • Speaker costs (e.g. to support international speakers travel costs)
  • Enhancement experiences i.e. curated tours/ visits to attractions linked to the business event to further promote the product offer and culture of Wales
  • Any other item of expenditure deemed essential to help deliver the conference in Wales will be considered on a case-by-case basis.

Costs that would be excluded from eligibility include

  • Event Management Fees to organise and host the business event
  • Actual Food, beverage, venue hire, bedroom accommodation or expected transport costs such as conference venue to accommodation transport costs 
  • Loose fittings and fixtures i.e. items which can be used at future business events taking place outside of Wales
  • Retrospective support cannot be given for activity undertaken before application is approved and Letter of Offer received

There is additionally a set criterion on which applications are assessed on and must align with our National Events Strategy for Wales 2022-2030 to be considered for funding.

For further guidance, and criteria for funding please read our full Business Events Subvention Scheme guidance and funding criteria document. 

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